BIC Lighter – Hong Kong Charisma

Concept

Hong Kong Charisma is a special series of BIC Lighters. We applied 6 different daily items of Hong Kong into the design to show the culture and charisma of Hong Kong. The food menu, Road sign, newspapers and prints that we can see everywhere are all representing the uniqueness of the bilingual typography in Hong Kong.

Work

Packaging Design

Agency

Nexxus Branding

Really Design